Monday, October 12, 2009

The greening of America and its effects on careers and the workplace

In a recent article, by another examiner, the message, although somewhat dismal at the beginning, ended up making a lot of sense. The writer, knowledgeable in the areas of green tech, appeared to be making the point that green jobs are not plentiful right now, but it might not be a bad idea to start greening up your career. There is a lot of truth to this, but I wanted to put a little different spin on it and decided to do some research on the subject.

I came across one particular organization which is, in my estimation trying to further the development of greening technology. Innovative tech has gone through a metamorphosis over the past decade. "...creating numerous forces that precipitate a new direction for venture capital strategy" (David Anthony, 21 Ventures). There are many venture companies out there, some already established and working towards the greening of America. And there are jobs available, maybe not many at this point, but we must be prepared for what's coming. And training and education is essential.

One organization that sees what's coming is 21 Century Ventures. "21 Century Ventures is a Cleantech Virtual Incubator focusing on the technology and innovations that will dominate the 21st century. Since its founding in 2003, 21Ventures has provided seed, growth and bridge capital to more than 40 companies across the globe.

The firm's expertise in Cleantech has directed investment across the spectrum of wind, solar, energy storage, efficiency and agricultural technology...Many scientists and investors agree that the most significant challenges facing mankind in the 21st Century are the ability 1) to provide renewable energy to a growing population around the world; 2) to improve the efficiency of existing energy technologies, and; 3) to remediate the damage that mankind has created that continues to devastate our fragile planet" (David Anthony, managing director, 21 Century Ventures).

21 Century Ventures lists and describes entrepreneurial pursuits of companies working and developing technologies in the areas of wind, storage, agriculture, solar, water, efficiency, and other power and energy sources. Below is an example of what one company is doing in the area of Solar Energy


Solar Roofing Tiles

Led by a team of world-class building materials designers and electrical engineers, Applied Solar has developed a comprehensive portfolio of building-integrated photo-voltaic solutions for commercial, industrial, institutional, and residential applications. The BIPV products are versatile and scalable, ensuring that each system meets the specific requirements of the project. Our sales are backed by outstanding installation, service, and product warranties (image and information courtesy of Applied Solar).

Those persons who will be installing, servicing and selling this type of solar technology will have to be trained. And sooner than you might think, there will be a plethora of jobs available. My daughter and her husband just added almost 1000 sq feet to their home and the whole area ( on the top floor now) utilizes solar energy. They are not wealthy and yet they could afford to do this; as will many more Americans when they realize that this is good for the environment and that it is the wave of the future. Only it's no longer in the future, it's happening now. And as the demand for more materials, installation and experts and workers rises, so will the available jobs and career options rise.

There may not be that many "green" jobs available now, but our world is moving at breakneck speed and those who want to stay alive and well in it better keep up with it, by learning new skills and considering new options for careers and work which fit with the direction the world is headed. Going green is huge!

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